Every year 2,000,000 men and women start a business – and so can you! Brian Tracy, one of the top business teachers, trainers and authors in the world today, shows you how, starting with little or nothing…You Can Achieve Financial Independence! In this practical, proven 12 Lecture program, you’ll learn these priceless lessons to set you on the road to business success: 1 The Entrepreneurial Mindset 2 Planning for Profitability Selecting the Right Product or Service 4 Keys to Building a High Profit Business 5 Marketing, Selling and Customer Service 6 Winning the Hearts and Minds of Customers 7 Selling Your Way to the Top 8 Closing the Sale 9 All Business is People Business 10 Get Your Numbers Right 11 Financing Your Business 12 Increasing Your Profits/Balancing Your Work and Personal LifePlus: PDF Workbook with Notes and Application Exercises for each lesson! On page 1 of the workbook PDF, click the link to receive over $100 worth of bonus materials. Special Bonus: Access more than $100 worth of online resources to build your business faster; an Entrepreneurial Skills Assessment to discover your strengths and weaknesses, and breakthrough opportunities, plus 30 priceless video lessons for business success. PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio. 1. Language: English. Narrator: Brian Tracy. Audio sample: http://samples.audible.de/bk/gdan/000599de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Probably just like yourself, I searched the Internet for years and spent more money than I could afford at the time. I was trying to get out of the rat race to build the life of my dreams working from home, online, doing something that I loved or at least didn´t hate as much as my current job. And trust me when I tell you it wasn´t easy, but I didn´t give up, and now I live the dot-com lifestyle. For the past 10 years, I have learned many ways anyone can use to earn an online income. I just want to share with you all I have learned throughout my last 10 years of searching and, at last, finding numerous ways to earn a good income online. It´s ironic that most of the things I´ll be sharing with you take no money or very little to get started. Yes, you´ll probably want to enhance your skills, products, or services along the way, but that´s entirely up to you. I personally like to start with as little investment as I can possibly manage and see how it goes. And then if I see it works, I double up my efforts and my investment if necessary. 1. Language: English. Narrator: Katherine Thompson. Audio sample: http://samples.audible.de/bk/acx0/040373de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
A step-by-step guide to designing and implementing an amazing customer service culture In today´s competitive business environment, keeping customers happy is the key to long-term success. But some businesses provide much better customer service than others. It´s not always clear what works and what doesn´t, and implementing new customer service practices midstream can be a difficult, chaotic task. Business leaders who want to transform their business culture into one of customer service excellence need reliable, proven guidance. Unleashing Excellence gives you practical tools and step-by-step guidance tailored to your company´s individual customer service needs. It shows you how to navigate your teams through every step of the implementation process to achieve true customer service excellence. The book covers the training and education of your group, how to measure the quality of your service, how to build a culture of personal accountability, and how to recognize excellence and reward it. Fully revised to include updated information on the latest tools and best practices, as well as the stories and lessons learned from those organizations that have used the process described in the book. Offers proven best practices for designing and implementing an excellent customer service culture Simple format divides content into nine ´´leadership actions´´ that guide you through a step-by-step process Shows you how to build a common customer service vision for your entire organization Customer service is vital to the survival of your business. If you want to move your organization´s customer service practices from good to great, Unleashing Excellence is the key. PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio. 1. Language: English. Narrator: Kimberly Farr. Audio sample: http://samples.audible.de/bk/adbl/004918de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Have you always had the following thought in your head, ´´If I could just get my advertising message in front of all the people with cell phones, I could make a fortune´´? If so, there is a way to get your message out there and it doesn´t cost a fortune to make it happen. You can capitalize on the hot mobile phone user market and get people who are eager to buy to take action. On top of that, you can also create a simple application for cell phones that you can sell to cell phone users for even more profits. It´s easy to do if you follow the simple system that is laid out in this book. You´ll learn about business users and the 3G mobile phone network and why that´s important to you. You´ll learn how to leverage free online social networks to generate real traffic to your website from people with cell phones. Also covered is how to create and sell applications online even if you don´t know how to program! 1. Language: English. Narrator: Kris Bentley. Audio sample: http://samples.audible.de/bk/acx0/072563de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
It´s basic, even elementary - the foundational aspect of a successful sales career are the simple fundamentals; like a language relies upon its alphabet, a successful sales career relies on its fundamental and essential parts - 26 of them to be exact. Record-breaking salesman and sales mentor Tom Hopkins breaks down these essential elements of sales in his audio production ABC´s of a Successful Career. These fundamental yet powerful points will help you recapture your focus on what really matters in your career - demonstrating professionalism so that people take your counsel to heart then get involved with your product or service. There´s more to a successful selling career than meets the eye. Tom Hopkins dives into 26 major nuances of selling that can make or break careers, as Hopkins skillfully represents alphabetically. If you don´t know what they are, you could be losing sales and not even know why. Through this audiobook production you will discover: How to develop and keep a lasting positive attitude The importance of maintaining balance in your life How anything is feasible if you remain flexible The power of having a mentor and being one for others Tom´s ABC´s of a Successful Career is an excellent and inspiring program to help anyone in sales close more business deals and an important reminder to help people more fully enjoy their selling careers. And the nuances he discloses to that successful career can easily be applied to the nuances of a successful life - it´s as simple as ABC. 1. Language: English. Narrator: Tom Hopkins. Audio sample: http://samples.audible.de/bk/made/000456de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
In this audio recording, author and professional speaker Denny Andrews covers the key skill sets needed for a successful business career and gives simple exercises to develop those skills for successful relationships.The topics covered include leadership and its 10 requirements; thinking outside the box when it comes to marketing and promotion; delivering over-and-above customer service; and defining and implementing your customer´s experience.The audio closes with hard-to-find communication tools and information available on the Internet to save time and money. There are exercises for making your point, giving one minute sales presentations (which we all do every day), becoming a master listener and questioner, and finally, some little-known Internet technologies that help to bring everything together. 1. Language: English. Audio sample: http://samples.audible.de/sp/made/000281de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Most everyone at one point or another in their lives has had an idea for a product or service that they believed would make them a fortune, but few people ever act on their ideas because they lack the understanding of how to take them from thought to reality. Best-selling author Dan Howe has founded multiple million-dollar businesses and created hundreds of products that have been successfully brought to market. Now, for the first time ever, you will learn a tried and true method for transforming a simple idea into a cash-producing physical product or service that could generate some truly amazing levels of income for you for years to come! Inside you´ll learn Dan´s proven, step-by-step methods to strike it rich with your own bright ideas. 1. Language: English. Narrator: Sonny Dufault. Audio sample: http://samples.audible.de/bk/acx0/055810de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Don’t be daunted by a challenging economy and fierce competition. Even in the toughest environment, innovative, highly profitable businesses abound. And yours can be one of them with Now, Build a Great Business! This essential success kit from business heavyweights and acclaimed authors Mark Thompson and Brian Tracy is filled with straightforward, powerful strategies to ignite growth in your business. Packed with insights from face-to-face interviews with world-class business leaders (Tony Hsieh of Zappos, Virgin Brands’ Richard Branson, Ingvar Kamprad of IKEA, Charles Schwab, and many others), this audio book distills a wealth of ideas and practices to uncover the core ingredients of successful organizations. Step-by-step instructions and a compelling big-picture overview show you exactly how to:? Become a great leader—and get extraordinary results from everyone around you? Develop a great business plan—and structure your company to maximize every resource? Surround yourself with great people who are motivated to give their best? Offer a great product or service—identifying exactly what your market needs? Design a great marketing plan—and position your business as the preeminent provider? And much more! You’ll find no theory here—just practical steps you can take immediately, with simple explanations of exactly how to measure how well you’re doing at each step along the way. The clear-cut strategies, inspiring examples, personal interviews, and enlightening lessons from history that come together here create one of the most important business books you’ll ever put your hands on. 1. Language: English. Narrator: Brian Tracy, Mark Thompson. Audio sample: http://samples.audible.de/bk/gdan/000496de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Magic for Malls make the connection between the low self-esteem experienced by many retail staff and poor level of service suffered by customers. It then lays out The Magic Programme, developed for staff at the award-winning shopping centre at Meadowhall and then shared across Europe with 30,000 retail employees, including entry level and long-term unemployed people. It allows participants to find success through failure, a process which boosts confidence, creativity and self-esteem, all of which are damaged through standardised schooling, under and over-parenting. The programme is presented as a handbook so you can use it with your staff to transform their lives by giving them the gift of great self-esteem, which sets them confidently on the road to success. Finally, theres a practical look at proven techniques to keep focus on service excellence, which led to steady and sure improvements in customer care. In a wide-ranging career, Stephen has advised leading property owners, leisure companies and retailers and has developed and run many unique restaurants. In this, his first book on the subject, he shares the insights on service excellence learned across 30 years, which will enable employers to apply the techniques which will transform their business.
The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with todays unprecedented speed and scope of technological change? Beyond Advertising provides a business transformation road map for an aspirational future, based on the insights of more than 200 of the worlds most forward-thinking executives, innovators, and academics all grappling with todays unique challenges and opportunities. This book offers a concrete set of principles, including The All Touchpoint Value Creation Model, designed to lift us out of reactive thinking and encourage the co-creation of a future better for business, better for people, and better for society. Actionable steps include: Holistically orchestrate and allocate resources across all touchpoints Redefine expectations of success to align for multi-win outcomes Provide every stakeholder at all touchpointsa R.A.V.E.S. standard of content: relevant and respectful, actionable, valuable, exceptional experiences, and a shareworthy story Develop all touchpoints to maximize the M.A.D.E.s value of context: the complete person, the features of the delivery platform, the dynamic environment, and synergies with other touchpoints YORAM (JERRY) WIND is the Lauder Professor and Professor of Marketing at The Wharton School and the founding Director of the Wharton SEI Center for Advanced Studies in Management, the Wharton Fellows program and co-founder of the Wharton Future of Advertising Program. He led the development of the Wharton globalization strategy, the creation of the Wharton Executive MBA program, as well as the reinvention of its curriculum. He has received numerous marketing awards, including the Buck Weaver Award (2007), the Charles Coolidge Parlin Award (1985), AMA/ Irwin Distinguished Educator Award (1993), and the Paul D. Converse Award (1996). CATHARINE FINDIESEN HAYS is the founding Executive Director of the Wharton Future of Advertising Program, a leading research center bridging practitioners and academia. She earned her graduate degrees at Wharton and Penn as a Lauder Fellow and led pioneering marketing, strategy and sales teams during a 15-year career at AT&T. She can be heard on air as a host of Marketing Matters on Business Radio Powered by the Wharton School on Sirius XM 111. THE WHARTON FUTURE OF ADVERTISING INNOVATION NETWORK is the influential and growing global community of forward-thinking collaborators from across industry and academia committed to advancing the scope, value, and impact of advertising.