97 Ways to Market Your Accountancy Business is for accountants & bookkeepers who are looking for ways in which they can market and promote their businesses. Nothing happens in a business until ´someone sells something´ and this audiobook will help you to think about how you can market your products and services so that customers beat a path to your front door. Multi award-winning entrepreneur and serial author, Lisa Newton started her own bookkeeping business in 2004 with just £150. Every penny was spent on marketing.The audiobook outlines 97 ways to market your accountancy business in A-Z order, each way is given a rating from easy to difficult, and has an effectiveness score from 1 to 5, and a cost of low to high. Each method is also listed by rating, score and cost so you have a quick reference guide too. Each way is explained in an easily digestible format.Born and raised in Nottingham, UK, Lisa Newton moved to London to study Accounting with Marketing at Middlesex University. Graduating with a first class honours degree, she went on to do a MSc in Investment Management at City University. In the same month of the Masters graduation ceremony at City, Lisa formed Boogles Ltd with £150. Her mum put in £50, and Lisa used £100 of her overdraft.Boogles primarily began as a bookkeeping service to small, busy individuals, charities and companies in the London & Nottingham area. Boogles has since expanded, and moved into other markets - such as bookkeeping franchise, bookkeeping training courses and products such as computer maths games for children.PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio. 1. Language: English. Narrator: Lisa Newton. Audio sample: http://samples.audible.de/bk/bglz/000004de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
In order to grow and survive in business, boosting your customer base and increasing your sales from those customers is paramount. And even if you are operating in the public sector, or in a non-profit organisation, there is still a need to communicate successfully with your target market. This guide, written in a practical, straightforward style, covers how to win new customers and increase sales; how to market a business, its services and products cost effectively; how to make advertising work; how to get better results from direct mailings; how to boost your organisation´s profile through editorial coverage; how to win more business at exhibitions; how to develop and exploit opportunities for joint promotions and sponsorship; how to conduct e-mail campaigns; how to write newsletters and e-newsletters. There are lots of tips and techniques, and a ´´bullet point´´ summary at the end of each chapter for easy reference. 1. Language: English. Audio sample: http://samples.audible.de/bk/summ/000052de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Don’t be daunted by a challenging economy and fierce competition. Even in the toughest environment, innovative, highly profitable businesses abound. And yours can be one of them with Now, Build a Great Business! This essential success kit from business heavyweights and acclaimed authors Mark Thompson and Brian Tracy is filled with straightforward, powerful strategies to ignite growth in your business. Packed with insights from face-to-face interviews with world-class business leaders (Tony Hsieh of Zappos, Virgin Brands’ Richard Branson, Ingvar Kamprad of IKEA, Charles Schwab, and many others), this audio book distills a wealth of ideas and practices to uncover the core ingredients of successful organizations. Step-by-step instructions and a compelling big-picture overview show you exactly how to:? Become a great leader—and get extraordinary results from everyone around you? Develop a great business plan—and structure your company to maximize every resource? Surround yourself with great people who are motivated to give their best? Offer a great product or service—identifying exactly what your market needs? Design a great marketing plan—and position your business as the preeminent provider? And much more! You’ll find no theory here—just practical steps you can take immediately, with simple explanations of exactly how to measure how well you’re doing at each step along the way. The clear-cut strategies, inspiring examples, personal interviews, and enlightening lessons from history that come together here create one of the most important business books you’ll ever put your hands on. 1. Language: English. Narrator: Brian Tracy, Mark Thompson. Audio sample: http://samples.audible.de/bk/gdan/000496de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Have you always had the following thought in your head, ´´If I could just get my advertising message in front of all the people with cell phones, I could make a fortune´´? If so, there is a way to get your message out there and it doesn´t cost a fortune to make it happen. You can capitalize on the hot mobile phone user market and get people who are eager to buy to take action. On top of that, you can also create a simple application for cell phones that you can sell to cell phone users for even more profits. It´s easy to do if you follow the simple system that is laid out in this book. You´ll learn about business users and the 3G mobile phone network and why that´s important to you. You´ll learn how to leverage free online social networks to generate real traffic to your website from people with cell phones. Also covered is how to create and sell applications online even if you don´t know how to program! 1. Language: English. Narrator: Kris Bentley. Audio sample: http://samples.audible.de/bk/acx0/072563de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
CAREER GUIDANCE AND LABOR MARKET INFORMATION SERVICE IN ETHIOPIA:THE CASE OF GOVERNMENT TVET COLLEGES OF ADDIS ABABA KINDU OUMER ALI
An absolute must-listen for every CIO, On Top of the Cloud takes you into the heads of smart, talented, and experienced CIOs who are trying to figure out the best ways to take advantage of the cloud and make it work for their organizations. Author Hunter Muller reveals how the cloud is changing the way we consume IT, leverage existing infrastructure, and deploy technology to provide essential services that help competitive organizations win new customers and open new markets. Packed with exclusive, in-depth interviews with top executives who are ´´in the cloud´´ at major corporations including IBM, Microsoft, Coca- Cola, Avon, Boeing, Baker Hughes, McKesson, Flextronics, Salesforce.com, VMware, Wells Fargo, and Toyota, On Top of the Cloud explores: Learning from listening; Why IT does matter; Articulating the value of technology; The customer-focused CIO; Bringing innovation to the surface; and Governance and due diligence in the cloud. As the scope of the cloud grows, its value and potential grow as a fundamentally new model for enabling business transformation in rapidly changing markets. If you´re a CIO and you aren´t tapping into the power of the cloud, you´re giving your competitors the upper hand. Discover how your business can harness the benefits of the cloud and boost its bottom line with Hunter Muller´s On Top of the Cloud. PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio. 1. Language: English. Narrator: Paul Neal Rohrer. Audio sample: http://samples.audible.de/bk/adbl/004797de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
Most everyone at one point or another in their lives has had an idea for a product or service that they believed would make them a fortune, but few people ever act on their ideas because they lack the understanding of how to take them from thought to reality. Best-selling author Dan Howe has founded multiple million-dollar businesses and created hundreds of products that have been successfully brought to market. Now, for the first time ever, you will learn a tried and true method for transforming a simple idea into a cash-producing physical product or service that could generate some truly amazing levels of income for you for years to come! Inside you´ll learn Dan´s proven, step-by-step methods to strike it rich with your own bright ideas. 1. Language: English. Narrator: Sonny Dufault. Audio sample: http://samples.audible.de/bk/acx0/055810de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
This book was developed from Ron G Holland´s master class on ´´How to earn big fat fees from niche market consultancy´´ which he sold to full workshops for thousands of dollars. In this incredibly powerful book you will discover how to: Shatter the myths - See things as they really are, no matter how unpalatable. Create a ´´niche´´ - A starting point to flush out your ideas, opportunities, challenges, and - niches. Exploit core competencies - Discover what you are good at and leave the rest to others. Develop multiple streams of income - How to generate five or more wage packets a month. Develop a system for getting paid - The most important chapter in the book. Develop presentations. It´s ´´showtime!´´ Take the leading role, perform and shine. Develop a system for value added - Wins business and referrals. Develop cost effective marketing - to bring a consistent flood of qualified leads. Develop innovative products - How to get so far advanced from other consultants in your field that you leave them in the dust. Once you have digested the material in this book you will be able to go out and make good money in the field of consultancy on a regular basis. You will become one of the top earners in the field and actually get paid for your services - in many instances upfront! 1. Language: English. Narrator: Steven Morgan. Audio sample: http://samples.audible.de/bk/acx0/039498de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
For the last couple of years, Google AdSense has dominated forums, discussions and newsletters all over the Internet. Already, there are tales of fabulous riches to be made and millions made by those who are just working from home. It seems that Google AdSense has already dominated the Internet marketing business and is now considered the easiest way to make money online. The key to success with AdSense is the placing of ads on pages that are receiving high traffic for high demand keywords. The higher the cost-per-click to the advertiser, the more you will receive per click from your site. Obviously, it does not pay to target low cost-per-click keywords and place them on pages that do not receive hits. With all the people getting online and clicking away every day, it is no wonder why Google AdSense has become an instant hit. For some who are just new to this market, it would be a blow to their pride knowing that their homepage is buried somewhere in the little ads promoting other people´s services. 1. Language: English. Narrator: Andrew Hornick. Audio sample: http://samples.audible.de/bk/acx0/056426de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
In Creation of Perfection, the author unveils how to create a perfect product - from conception to realization. The word perfect, in this context, simply means: ´very good´ or ´best of its kind´. And creation here means to create, invent, develop, design, construct, produce or manufacture. Whether the creation is a product or service, in the business, literary, technological or scientific field, you can create that product you have a vision or dream to create, in such a way that the finished product would be a perfect (very good) product. So, this audiobook will help you create that product, starting from its conception to the realization. So at the end of it, both you and the final recipients or end users of that product will agree that indeed, it is a perfect product. The author also offers insight into how to make your perfect product become a market leader! But be warned: If you want to produce or create a mediocre product, this book is not for you! 1. Language: English. Narrator: Ruth Elsbree. Audio sample: http://samples.audible.de/bk/acx0/026883de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.